Brought to you by the Marketing Association and Canterbury Employers’ Chamber of Commerce. Making growth simple & actionable for SMEs

The key to the success of your business is to make sure you understand the marketing fundamentals that drive business growth... making it much easier to decide what action to take.


This course is designed for SME businesses wanting to build simple and effective marketing game plans that get the results they need.

If your business could do with a pragmatic, straight-forward guide to getting your marketing right, or simply want to understanding how you can drive market growth, then this brand new online course can help.

During the course you will develop a 90-day marketing action plan that you can execute in your business immediately.

Led by one of the MA's senior facilitators, Rosina Webb, the course is a no-nonsense approach to core marketing skills which every business owner needs to know.

In addition to her experience as a marketer, Rosina has developed and successfully grown two SME businesses - ‘Energise’ which is a brand & digital agency and ‘SME School’ with delivers online education for SMEs.


Each week will begin with a short presentation from the facilitator to introduce that week's topic. Then for the rest of the week there will be activities and resources to support your learning.
Each week wraps up on a Friday, with a live video discussion with the facilitator and other participants. If you can't make it, the recording will be available to view after the session.
For this course, the live session each Friday will be held @ 10.00am for 1 hour max.


Member: $395.00 + GST
Non-Member: $545.00 + GST


Rosina Webb, Energise
Rosina is a highly accomplished and results-orientated facilitator, coach, mentor and workshop leader. She has a very strong marketing background, having worked for Westfield as the National Marketing Manager for 7 years. Rosina has also held senior marketing roles with companies such as Telecom, Auckland University of Technology, Sky City, and Auckland City Council. For the last 5 years, Rosina has been consulting in the areas of sales and marketing for clients such as Meridian Energy, Prime TV, Hawke's Bay Regional Council, NZ Steel, Mitre 10 and 100% Electrical. Rosina also holds a Diploma in Business (Marketing) from the University of Auckland, Diploma in Teaching and a Certificate in Facilitation and Group Leadership.

20/07/2020 9:00 AM - 14/08/2020 10:00 AM

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